Terraced vineyard hillsides in Valtellina, with a tower on the summit under a cloudy sky.
Terraced vineyards in Valtellina, Lombardy

Federazione Italy Discovery and Countryside APS

Italian places grow stronger when people meet.

Italy Discovery is a federation that promotes villages, landscapes, historic roads and local excellence, and fosters collaboration between municipalities, institutions, associations, businesses and communities.

International forum

AGRI & ARTI 2026

26 – 27 November 2026 · Milan

Programme and participation

Coming up

AGRI & ARTIInternational Excellence Forum

Two days in Milan to build institutional and business relationships between Lombardy and the Tanger-Tétouan-Al Hoceïma region: the institutional forum, B2B meetings, the Global Talks and visits to the territory.

LombardyTanger-Tétouan-Al Hoceïma

  1. 26 NovemberInstitutional forum, international cooperation and B2B meetings
  2. 27 NovemberExperience Tour & company visits

What Italy Discovery does

The Federation works on initiatives that create cultural, social, tourism and economic value, centred on the identity of places, sustainability, accessibility and community participation.

  • Places and landscapes

    Villages, rural areas, landscapes and historic roads, with particular attention to lesser-known destinations.

  • Local excellence

    Food production, crafts and local businesses, together with the cultural identities they express.

  • Collaboration

    Municipalities, public bodies, associations, businesses, tourism operators and local communities working on shared initiatives.

  • International relationships

    Opportunities for Italian territories to meet partners from other countries, such as the AGRI & ARTI forum.

A dirt track runs between autumn vineyards on the hills under a clear sky.
Vineyards in autumn, Oltrepò Pavese, Lombardy

Project

Le Strade più Belle d’Italia

Project proposal · 2024

A project to promote roads, landscapes, communities and well-run municipalities: care for green spaces, quality public spaces, slow mobility and local food products.

About the project

People and collaboration

Leadership

  • Roberto PerticonePresident
  • Loubna El BharaVice President
The Federation

Every collaboration starts from a place.

Businesses, municipalities, institutions and associations can work with the Federation on local development projects and on AGRI & ARTI 2026.

How to collaborate