International forum · Milan, Lombardy

AGRI & ARTIInternational Excellence Forum

26 – 27 November 2026

Two days to build economic, commercial and institutional relationships between Lombardy and the Tanger-Tétouan-Al Hoceïma region of Morocco. Conceived by Italy Discovery, the forum brings together companies, delegations, institutions and partners through the institutional forum, B2B meetings, the Global Talks and first-hand discovery of local excellence.

Dates
26 – 27 November 2026
Location
Milan · Lombardy
Register by
20 November 2026
Register (opens an external website)Booking on Eventbrite · form in Italian How to take part

Official programme (PDF)Document in Italian · 1.6 MB

The village of Valverde among meadows and hills under an overcast sky.
Valverde, Colli Verdi (Pavia)
The town of Chefchaouen at the foot of the Rif mountains, with fields in the foreground.
Chefchaouen and the Rif mountains, Morocco

LombardyTanger-Tétouan-Al Hoceïma

Different territories, a shared vision.

Who AGRI & ARTI is for

The forum brings Italian and Moroccan delegations, companies, institutions, trade associations and partners together around one international table.

Forum themes

  • Rural and sustainable tourism
  • Agri-food and quality supply chains
  • Craft production and Made in Italy
  • Technological innovation and digitalisation
  • International cooperation
  • Investment and business-support instruments
  • New opportunities for business, work and employment
  • Developing new international markets
  • Promoting territorial excellence
  • Design and fashion
  • Ports, inland ports, logistics and packaging
  • Startups
An arched lane in the medina of Tétouan, between white walls and green doors.
A lane in the medina of Tétouan, Morocco

Four dimensions

  1. BusinessQualified meetings and opportunities.
  2. InstitutionsCooperation and international dialogue.
  3. TerritoryBusinesses, people and places.
  4. ExperienceVisits, food, first-hand knowledge.

The two-day programme

Official programme (PDF)Document in Italian · 1.6 MB

Thursday26November

Institutional forum, international cooperation and B2B meetings

Venue: Palazzo del Consiglio Regionale della Lombardia

  1. 09:30

    Welcome and coffee

    Welcome for the Italian and international delegations, institutional authorities, companies and partners.

  2. 10:00

    Official opening

    Institutional greetings and presentation of the Forum's objectives.

    Institutional dialogue between Regione Lombardia and the Tanger-Tétouan-Al Hoceïma region, with the participation of institutions, trade associations and the Italian and international delegations.

  3. 11:00

    Institutional addresses

    Addresses by Italian and international authorities and institutional representatives on strengthening relations between territories and on the prospects for cooperation.

  4. 12:00

    Cooperation and development opportunities

    Presentation of economic, institutional and territorial collaboration opportunities.

    A closer look at strategic sectors, productive excellence and the scope for developing joint projects.

  5. 13:00

    Institutional ceremony: signing of the Collaboration Agreement

    Regione Lombardia / Tanger-Tétouan-Al Hoceïma Region (Morocco)

    The official signing of the collaboration protocol, in the presence of the institutional representatives of both Regions.

    The agreement aims to strengthen cooperation in tourism, agri-food, crafts, innovation, internationalisation and territorial development.

  6. 13:15

    An all-Lombard lunch

    A convivial moment for the delegations, authorities, companies and partners, showcasing Lombard cuisine and hospitality.

AGRI & ARTI Global Talks

  1. 14:00–15:00

    Territories, innovation and international cooperation

    An international session on investment opportunities, economic cooperation and territorial development.

    Scheduled speakers

    • Fondo Provinciale Milanese per la Cooperazione Internazionale: Dr Elisa Balconi, Mayor of Cassina de' Pecchi and President of the Fund
    • Sierra Leone: Consulate General of Sierra Leone for Northern Italy
    • Mauritania: Representative of the Gorgol Region
    • Libya: An Italian company working on technical training and skills-development programmes
    • Gabon: Minister of Energy, remote participation (awaiting confirmation)

International B2B & Workshop

  1. 15:00–17:00

    International B2B & Workshop

    Meetings between Italian and international companies, economic delegations and industry operators.

    Sessions dedicated to developing new commercial opportunities, partnerships, investment and international cooperation projects.

  2. 17:00–17:15

    Coffee break

    A break for networking between participants and delegations.

  3. 17:15–18:30

    International B2B & Networking

    B2B meetings and professional networking resume between companies, institutions and international partners.

  4. 18:30

    Close of proceedings

    End of the institutional day and of the professional meetings.

  1. 21:00

    International Gala Dinner

    An evening bringing together the Italian and international delegations, with convivial moments and networking opportunities.

    The dinner venue will be announced by the organisers.

Friday27November

Experience Tour & company visits

Discovering Lombardy's excellence

11:00–16:00Lombardy

A day dedicated to discovering Lombardy, its productive excellence and the opportunities for international collaboration.

The itinerary and meeting point will be announced by the organisers.

  1. 11:00

    Experience Tour begins

    Welcome for the Italian and international delegations and start of the activities dedicated to discovering Lombardy's excellence.

  2. 11:00–13:00

    Experiential tour and tailored visits

    Direct meetings with local producers and operators in agri-food, crafts and rural tourism.

    Company visits arranged around the delegations' interests and the commercial opportunities that emerged during the B2B meetings on 26 November.

  3. 13:00–14:00

    Convivial lunch at a Lombard agriturismo

    A convivial moment for the participating delegations and operators, showcasing Lombard cuisine and hospitality.

  4. 14:00–16:00

    Company visits and meetings with local operators

    The tailored visits and professional meetings continue.

    Activities will be organised around the sectors of interest and the commercial opportunities that emerged during the Forum, to support new partnerships, investment and projects between Italian and international companies.

  5. 16:00

    Experience Tour ends

    Close of activities and end of the AGRI & ARTI 2026 programme.

The programme may be subject to organisational updates and to confirmation of the institutional speakers.

Taking part

Participation in AGRI & ARTI is supported by a voluntary donation; there is no fixed participation fee.

  • The forum is open to Italian and international companies, delegations, institutions, associations and partners.
  • Register by 20 November 2026. Each participant registers in their own name; several people can be registered in one order.
  • The lunches, the gala dinner and the Experience Tour are programme activities; access conditions will be communicated by the organisers.
Register (opens an external website)Booking on Eventbrite · form in Italian

Registration and voluntary donation

  1. Register for the event on Eventbrite, free of charge.
  2. Receive the confirmation email with your Eventbrite order number.
  • Registration is free.
  • The donation is optional and is not required to validate your registration.

Bank details for voluntary donations will be published on this page. Registration is free and remains valid without a donation.

For questions about registration or donations, write to segreteria@italydiscovery.net

The Gold and Main partnerships are separate commercial packages with fixed prices. See partnerships

International B2B & Workshop

On 26 November, in two sessions (⁦15:00⁠–⁠17:00⁩ and ⁦17:15⁠–⁠18:30⁩), meetings between Italian and international companies, economic delegations and industry operators.

Sessions dedicated to developing new commercial opportunities, partnerships, investment and international cooperation projects.

B2B thematic tables

  1. Finance, investment and business development
  2. Agritourism, franchising and development projects
  3. Inbound and outbound tourism
  4. Packaging, logistics and industrial equipment
  5. Agri-food, pasta, rice and bakery products
  6. Extra virgin olive oil
  7. Coffee and cocoa
  8. Dairy products and cheese
  9. Agri-food supply chains: honey, honey products and argan
  10. Agri-food supply chains: seafood and condiments
  11. Agri-food supply chains: fruit, vegetables and beverages
  12. Cosmetics, beauty and make-up
  13. Fashion, design, clothing and accessories
  14. Technological innovation for rural areas
  15. Vocational training and skills
  16. Pastry, ice cream and confectionery
  17. Sport and the 2030 Football World Cup in Morocco
  18. Event organisation, sport and culture
Rows of Grana Padano wheels lined up on the shelves of an ageing warehouse.
Grana Padano wheels ageing

Hospitality and services on request

To arrange hotel rooms, meeting rooms and transfers, you can contact Connect Project. Availability, conditions and quotes are agreed directly with the agency.

Contact Connect Project (opens an external website)

These services are separate from event registration.

Where it takes place

26 November · Institutional forum, international cooperation and B2B meetings
Palazzo del Consiglio Regionale della Lombardia
26 November · 21:00 · International Gala Dinner
Venue to be announced by the organisers
27 November · ⁦11:00⁠–⁠16:00⁩ · Experience Tour & company visits
Lombardy · itinerary and meeting point to be announced by the organisers

Official programme (PDF)Document in Italian · 1.6 MB

Organisers and partners

Organisers and partners of the 2026 edition.

  • Regione Lombardia
  • Tanger-Tétouan-Al Hoceïma Region (Morocco)
  • Italy Discovery
  • Consorzio Vivere Italy
  • Blink Up
  • AIC
  • Morocco Discovery
  • FENAGRI
  • Meridian
  • Penelope Buh
  • Assocamuna
  • MIMA
  • Club Amici del Made in Italy
  • FIPTES
  • Milano 33 S.r.l.

Partnership

For organisations that wish to support the forum with an institutional presence. Partnerships are fixed-price commercial packages, separate from participation by voluntary donation: they are agreed with the organisers and are not purchased as tickets.

Gold Partner

€1,500+ VAT

  • Gold status and logo on official materials
  • Forum and lunch on 26 November
  • Presentation slot and networking
  • Interpreting and brand visibility
  • Listing in the official catalogue

Main Partner

€3,000+ VAT

  • Prominent logo on official materials
  • Dedicated presentation and speaking slot
  • Networking priority and premium catalogue listing
  • Brand visibility and interpreting
  • Dedicated activities with the delegations
  • Customisable partnership
Ask about partnership

Frequently asked questions

How much does it cost to take part?

Registration is free. Anyone who wishes can support the initiative with a voluntary donation, which does not affect the validity of the registration. Each participant must be registered in their own name.

Does the donation give access to the lunches, the gala dinner and the Experience Tour?

The lunches, the gala dinner and the Experience Tour are programme activities. Access conditions will be communicated by the organisers.

How do I book hotels, meeting rooms and transfers?

Through Connect Project, which agrees availability, conditions and quotes directly. These services are separate from event registration.

When does registration close?

Registration closes on 20 November 2026.

Where does the forum take place?

In Milan and Lombardy. On 26 November the forum takes place at Palazzo del Consiglio Regionale della Lombardia; the venue of the gala dinner will be announced by the organisers. On 27 November the Experience Tour takes place in Lombardy; the itinerary and meeting point will be announced by the organisers.

How much does a partnership cost?

Partnerships are commercial packages, separate from participation: Gold Partner €1,500 + VAT and Main Partner €3,000 + VAT, agreed with the organisers.

Take part in AGRI & ARTI 2026

26 – 27 November 2026 · Milan · Lombardy

Register (opens an external website)Booking on Eventbrite · form in Italian

Register by 20 November 2026